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  • Logo Lollipops

    Toxel.com
    Toxel.com
    15 May 2012 | 10:00 pm
    Edible logos of famous brands handcrafted out of real candy by Italian photographer Massimo Gammacurta. New York based artist created a series of delicious lollipops that look like iconic logos of world renowned companies. [order Lolli-pop book] Also check out: Honest Logos and Simplified Logos

  • Ways of the wind

    The Big Picture
    16 May 2012 | 11:53 am
    It's something often ignored unless it's annoying, harnessed for sport or energy, the cause of great damage, or sometimes used for fun. Wind is simply defined as "a natural movement of air of any velocity." Here is a collection of images showing its effects on us and nature. -- Lloyd Young(40 photos total)A woman grips her umbrella against the wind in front of the Jubelpark - Cinquantenaire in Brussels as a storm moved over Belgium on Jan. 5. The Belgian Royal Meteorological Institute gave a code orange warning for the heavy storm weather that moved over Belgium this morning. (Benoit…

  • Special Feature: A Winning Company Culture

    OPEN Forum Articles
    16 May 2012 | 9:15 am
    From Erik Rhey: Culture affects so many aspects of your business, including profitability, turnover, employee satisfaction and your own happiness. That's why we are tackling the big issue of company culture in our May Special Feature. In Part 1 of this series, our experts show you how to define “company culture” and its impact on your business. Management and culture expert Bruna Martinuzzi explores the four kinds of cultures that exist and tells you how to determine which model fits you. And our Culture Beat columnist, Alexandra Levit, will give you tips on building a strong…

  • Man Candles: Genius Or Gross?

    BuzzFeed - Latest
    16 May 2012 | 12:32 pm
    For when you absolutely need your house to smell like a football field. Yankee Candle is reaching an untapped market. Or maybe they're just reaching. I assume "Riding Mower" is actually the smell of fresh cut grass and not a combination of sweat, beer and gasoline fumes. I can't be the only one wondering what, exactly, "Man Town" smells like. Gentlemen, what does a bachelor pad/ man cave smell like? View Entire List › Via: hiconsumption.com

  • Create a Setting and Connect With Emotions

    chrisbrogan.com
    ceb
    14 May 2012 | 12:26 am
    I recently moved the delivery time of my beloved newsletter to be Sunday morning (well, that’s when it launches here, though my New Zealander and Australian friends all get it on Monday). In the process, I talked to people about sharing this information over breakfast, and with a “second cup of coffee” sometimes. I basically set a scene in the reader’s head that we were having a personal chat over breakfast. Ask yourself this: in trying to reach others for whatever your goal may be, is it facts or emotions that will win them over? Which do you think plays the bigger…
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    The Big Picture

  • Ways of the wind

    16 May 2012 | 11:53 am
    It's something often ignored unless it's annoying, harnessed for sport or energy, the cause of great damage, or sometimes used for fun. Wind is simply defined as "a natural movement of air of any velocity." Here is a collection of images showing its effects on us and nature. -- Lloyd Young(40 photos total)A woman grips her umbrella against the wind in front of the Jubelpark - Cinquantenaire in Brussels as a storm moved over Belgium on Jan. 5. The Belgian Royal Meteorological Institute gave a code orange warning for the heavy storm weather that moved over Belgium this morning. (Benoit…

  • Food and nutrition crisis in Sahel region of Africa

    11 May 2012 | 4:54 pm
    A potentially catastrophic food crisis in the Sahel region of West and Central Africa could affect as many as one million children. The food and nutrition crisis resulting from a severe drought, threatens the survival of an entire generation of children. Those children in eight countries - Burkina Faso, Chad, Mali, Mauritania and Niger, Cameroon, Nigeria and Senegal - are at risk of severe acute malnutrition. Sparse rainfall, poor harvests and rising food prices have left many vulnerable and weak, seeking medical attention. Sahel is one of the poorest regions in the world where children…

  • Victory Day 2012

    9 May 2012 | 1:41 pm
    Russia and former Soviet republics marked the 67 years since the Allied victory over Nazi Germany in World War II today. Russia's newly inaugurated President Vladimir Putin promised a strong Russia during a speech he delivered during a military parade at Red Square in Moscow. The Soviet Union lost an estimated 26 million people in the war, including 8.5 million soldiers. -- Lloyd Young (31 photos total)A World War II veteran walks at the Red Square in Moscow, on May 9, 2012, after the Victory Day parade. Thousands of Russian soldiers marched today across Red Square to mark the 67 years since…

  • Supermoon: the perigee moon of 2012

    7 May 2012 | 12:35 pm
    The night sky on May 5 was animated by the once-a-year cosmic event of the perigee moon. Popularly known as the "Supermoon", the moon appears much larger above us when the elliptical orbit brings it within 221,802 miles to Earth, the closest point. The effect is magnified during a full moon, when we see our nearest celestial neighbor appear roughly 20 percent brighter and 15 percent larger. Collected here are images taken just before, during, and just after the perigee moon of 2012. -- Lane Turner (27 photos total)The May's full moon rises beside San Francisco's Coit Tower on May 5, 2012.

  • Afghanistan, May 2012

    4 May 2012 | 2:53 pm
    With well over a year before American forces pull out of Afghanistan, the conflict there drags on. Every month in The Big Picture, we feature a selection of recent images of events there, from the soldiers and insurgents at war, the people longing for peace, and daily life and culture in the country of 29 million. Afghanistan remains among the world's poorest nations, and struggles with issues not found in other places, like an ongoing fight against polio. Afghanistan still supplies about 90% of the world's opium, a major cash crop in a country with few viable exports. Gathered here are…
 
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    Toxel.com

  • Logo Lollipops

    Toxel.com
    15 May 2012 | 10:00 pm
    Edible logos of famous brands handcrafted out of real candy by Italian photographer Massimo Gammacurta. New York based artist created a series of delicious lollipops that look like iconic logos of world renowned companies. [order Lolli-pop book] Also check out: Honest Logos and Simplified Logos

  • Shadow Art

    Toxel.com
    14 May 2012 | 10:00 pm
    Wonderful shadow art created by talented Belgian artist Fred Eerdekens. Strategically placed objects cast shadows that form words and images. For more shadow art, check out: Light and Shadow Paintings

  • Upside Down House

    Toxel.com
    13 May 2012 | 10:00 pm
    Polish architects Irek Glowacki and Marek Rozanski have designed and constructed beautiful upside down house in Terfens, Austria. Unique house is filled with upside down furniture that was attached to the ceiling. There is even an upside down car in the garage. Fun project took eight month to complete. [photos by Dominic Ebenbichler] Also check out: Upside [...]

  • Cardboard Camera

    Toxel.com
    12 May 2012 | 10:00 pm
    IKEA has unveiled an eco-friendly digital camera made out of cardboard. Powered by two AAA batteries, KNAPPA cardboard camera has enough memory to store 40 photos and comes with built-­in USB connector. Designed by Jesper Kouthoofd, these disposable and easily recyclable cameras will be given out to customers at selected IKEA stores. For more designs, check out: 12 [...]

  • Underwater Hotel

    Toxel.com
    11 May 2012 | 10:00 pm
    Innovative hotel with 21 underwater rooms will be constructed 33 feet (10 m) beneath the surface of the sea in Dubai. Designed by DOT, unique hotel will consist of two UFO inspired buildings, one above water and one below. The guests will be able to admire the beauty of the ocean while making the most of [...]
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    OPEN Forum Articles

  • Special Feature: A Winning Company Culture

    16 May 2012 | 9:15 am
    From Erik Rhey: Culture affects so many aspects of your business, including profitability, turnover, employee satisfaction and your own happiness. That's why we are tackling the big issue of company culture in our May Special Feature. In Part 1 of this series, our experts show you how to define “company culture” and its impact on your business. Management and culture expert Bruna Martinuzzi explores the four kinds of cultures that exist and tells you how to determine which model fits you. And our Culture Beat columnist, Alexandra Levit, will give you tips on building a strong…

  • Fostering a Strong Company Culture

    16 May 2012 | 9:00 am
    From Alexandra Levit: Greg Smith, formerly of Goldman Sachs, recently wrote an op-ed in The New York Times about why he was leaving the company. The piece is an eloquent testament to how a strong culture affects organizations. Goldman would probably prefer to block out this PR nightmare, but Smith put it out there: "Culture was always a vital part of Goldman Sachs’s success. It revolved around teamwork, integrity, a spirit of humility, and always doing right by our clients. The culture was the secret sauce that made this place great and allowed us to earn our clients’ trust for…

  • What Culture Is Right for Your Business?

    16 May 2012 | 8:45 am
    From Bruna Martinuzzi: “If you do not manage culture," says Edgar Schein, a professor at the MIT Sloan School of Management, "it manages you. And you may not even be aware of the extent to which this is happening.” Culture has a significant impact on a company's long-term economic well-being: A 2000 study published in the Harvard Business Review found that company culture can account for nearly a third of financial performance. This is too high an impact to ignore. An encrusted culture can sometimes impede a company's adaptability and prevent it from changing course in order to…

  • Chef Thomas Keller on Building a Supply Community

    16 May 2012 | 8:30 am
    From Donna Fenn: There are plenty of entrepreneurs who will tell you that corporate culture informs every facet of how they manage their companies.  But those who walk that walk are rare. And those who extend that philosophy to their suppliers and business partners are even rarer. Count Thomas Keller among them. Keller, the owner of two Michelin three-star restaurants–The French Laundry in Yountville, Calif., and Per Se in New York–knows that the fishermen, foragers, gardeners, and farmers who supply his restaurants with the freshest ingredients are an integral part of the…

  • Chef Keller's Kitchen: A Collaborative Environment

    16 May 2012 | 8:15 am
    From Donna Fenn: Don’t call Thomas Keller a “celebrity chef.” He bristles at the term. “You wouldn’t call Tom Cruise a celebrity actor, would you?” he asks. “I’m just a chef.” Well, not exactly. Chef Keller sits at the helm of the Thomas Keller Restaurant Group, which includes two Michelin three-star restaurants: The French Laundry, a Napa Valley gem; and Manhattan-based Per Se, where I recently chatted with Keller about his journey as an entrepreneurial chef. “I think I've always been an entrepreneur,” he says. “I have…
 
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    BuzzFeed - Latest

  • Man Candles: Genius Or Gross?

    16 May 2012 | 12:32 pm
    For when you absolutely need your house to smell like a football field. Yankee Candle is reaching an untapped market. Or maybe they're just reaching. I assume "Riding Mower" is actually the smell of fresh cut grass and not a combination of sweat, beer and gasoline fumes. I can't be the only one wondering what, exactly, "Man Town" smells like. Gentlemen, what does a bachelor pad/ man cave smell like? View Entire List › Via: hiconsumption.com

  • 48 Things That Will Make You Feel Old

    16 May 2012 | 12:13 pm
    Prepare to have your mind blown. This is what Ferguson from "Clarissa Explains It All" looks like today. She's 30. And married. Source: people.com View Entire List ›

  • Chuck Todd's Goatee On Everybody

    16 May 2012 | 12:11 pm
    BuzzFeed has liberated Chuck Todd's goatee so that it can fullfil it's destiny and take over television news once and for all. Chuck Todd Joe Scarborough Greta Van Susteren Jake Tapper View Entire List ›

  • Steve Carell And Ellen Degeneres Play Charades

    16 May 2012 | 12:02 pm
    Enjoy watching Steve Carell laugh until he cries while trying to act out a popsicle. View Entire List ›

  • Justin Bieber Turns 18, Does Mandatory GQ Cover

    16 May 2012 | 11:47 am
    He's a man now. The best line in the whole article is clearly, “If someone asks you if you'd like to punch Justin Bieber in the face, the answer is yes.” Photos By: Peggy Sirota/GQ View Entire List ›
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    chrisbrogan.com

  • Create a Setting and Connect With Emotions

    ceb
    14 May 2012 | 12:26 am
    I recently moved the delivery time of my beloved newsletter to be Sunday morning (well, that’s when it launches here, though my New Zealander and Australian friends all get it on Monday). In the process, I talked to people about sharing this information over breakfast, and with a “second cup of coffee” sometimes. I basically set a scene in the reader’s head that we were having a personal chat over breakfast. Ask yourself this: in trying to reach others for whatever your goal may be, is it facts or emotions that will win them over? Which do you think plays the bigger…

  • Nobody Reads Agency Blogs- Or Why You Need Skin in the Game

    ceb
    7 May 2012 | 8:57 am
    Thanks to Jason Falls, I just read this post about how many marketing agencies are closing down their blogs and tweeting and Facebooking instead. “Nobody reads agency blogs, and there are so many out there it’s impossible for people to keep up anyway,” said Sam Weston, director of communications at digital agency Huge. Nobody Reads ANY Blogs- If They’re Boring I’ll tell you without even having to look why nobody reads a blog: because it’s boring. Because it’s poorly written. Because it’s utterly self-referential. Nobody has time to read junk. Why would you?

  • Constraints

    ceb
    5 May 2012 | 11:43 am
    I was at a live performance the other night where Jacq sang and played with Girish, and I had a great conversation with Reggie, the drummer for the night. (I am SO sorry that I don’t know your last name, Reggie.) We talked about the fact that his typical drum kit for events is usually like 30 or so pieces, but that he decided to go minimal for the event. He had a kick drum, a snare, a tom, two cymbals, and a cowbell. What Reggie said was something like this, “I really enjoy this, because it means I really have to use what I have to get the expression I’m aiming for. I…

  • Pattern Break

    ceb
    2 May 2012 | 11:17 pm
    When you wake up in the morning, you check your emails, probably from your phone. First thing. Yes? Why? There’s no good answer to why. Even brain surgeons can wait until they’ve done other things before checking in on the world outside of your immediate proximity. So why do you do it? Because it’s a habit, a pattern. Do you read the top tech and marketing blogs? Why? Why do you read this blog? Because you’re subscribed? Are you getting something from it? If no, then why are you still doing it? Twitter and Facebook are hugely pattern-driven. They thrive off the same…

  • Where Should You Put Your Content?

    ceb
    30 Apr 2012 | 9:44 am
    I’ve been asked by subscribers of my personal newsletter how I decide what goes on my blog and what goes into my newsletter. I think the answer differs depending on your strategy, but I’m more than happy to tell you how I view it. I put information that sells on my blog, and information that nurtures in my newsletter. Information that Sells My job, because people seem confused these days as to what exactly it is I do or am selling, is to help mid-sized to larger companies build business (revenue and growth) by improving their use of the human digital channel (social media, email…
 
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    HowStuffWorks Daily Feed

  • How Rummikub Works

    16 May 2012 | 1:00 pm
    Endlessly mispronounced but universally beloved, this game is a mix of rummy and older, tile-based games like mahjong and dominoes. Think you can be the first to yell out "Rummikub"?

  • The Ultimate Bicycle Quiz

    16 May 2012 | 1:00 pm
    Learning to ride a bicycle seems to be a universal experience for children around the world. Whether you've been riding bicycles since you were a child or just recently started pedaling, how much do you know about this elegant and simple vehicle?

  • 5 Ways TV Has Influenced Presidential Elections

    16 May 2012 | 1:00 pm
    The introduction of television all but changed the way we elect our presidents. So just how exactly has this powerful medium influenced our elections? Read on to find out.

  • Videos: Stephen Hawking's Visions of the Universe

    16 May 2012 | 1:00 pm
    Astrophysicist, cosmologist, lecturer, cartoon voice actor, author, parent, grandparent -- Stephen Hawking wears many hats, and he also has a few ideas about black holes, time, aliens and wormholes.

  • How long should building a house take?

    16 May 2012 | 1:00 pm
    Is your new home proceeding on schedule or is your contractor just blowing smoke at you? Here's how to tell.
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    Stories

  • 19 Beer Infographics To Make You See Double

    Digg
    16 May 2012 | 4:48 am
    Some of us may still be reeling from St. Patrick’s day weekend, so here’s a look at what probably put us into that state: Beer!

  • 6 Scientific Advances Courtesy of Reckless Self-Endangerment

    Digg
    16 May 2012 | 7:00 am
    It turns out that even science isn't always an exact science. There are plenty of white-coated professionals throughout history who spat in the face of empirical research and just injected themselves with shit to see what would happen.

  • The Summer Movie Rises: Twenty Films to Watch Out For

    Digg
    16 May 2012 | 7:21 am
    In a movie season worshipped for its CGI-boosted, spiritually bankrupt juvenilia, it's heartening to know that filmmakers still create — and maybe more significantly, that stud

  • 25 Photos of Astronauts Eating in Zero Gravity

    Digg
    16 May 2012 | 9:57 am
    Thanks to what we can only assume is a covert robot uprising, a manned space voyage is a rarity in modern times. Fortunately, the excitement of strapping scientists to rockets like Wile E. Coyote will never die, and a three-man Soyuz capsule departed from Kazakhstan, yesterday. It’s destination is the International Space Station. In honor of this brave and solemn explorers, we found silly pictures of astronauts (and cosmonauts) eating in zero gravity to commemorate this important, ultra-serious moment. We’ve come a long way since John Glenn was given a tube of applesauce in space just to…

  • Poll Shows 74% of Americans Support Medical Marijuana

    Digg
    16 May 2012 | 9:00 am
    National Poll Reveals Unpopularity of Obama Administration Interference In Medical Marijuana States. In a just-released poll conducted by Mason-Dixon Polling & Research, three quarters of American voters -- 74 percent -- want the Obama administration to respect individual state medical marijuana laws.....
 
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    Dumb Little Man - Tips for Life

  • How to Focus When You’re Juggling Lots of Different Tasks

    Ali Luke
    12 May 2012 | 10:08 am
    Have you ever noticed that the times when you really need to focus are the times when it’s toughest?On days when you have far too much to do — an overflowing inbox, meetings to prepare for, chores to complete — it’s easy to end up darting from one task to the next, never making any real headway.When you’ve got a lot to juggle, you need a battle plan. Here’s what to do:Write a ListIt’s impossible to focus when you’re constantly thinking “I mustn’t forget to send that email” or “I need to call John.” Write down everything that needs to get done today. Your list…

  • 7 Things I Wish I Knew When I Started Triathlon

    DLM Writers
    7 May 2012 | 10:51 pm
    Triathlons can be intimidating.The mere mention of one conjures up images of genetically perfect athletes speeding through race segments so fast that they're blurry. Fortunately, you don't have to be a genetic freak in order to be able to run your first triathlon. A sprint distance triathlon is typically only a 400-600m swim, a 12.4 mile bike and a 5k run and is one of the fastest growing sports in North America. If you decide to race a triathlon, you can run your first sprint distance triathlon in about 3 months of training and as it turns out, triathlons aren't as intimidating as they…

  • One Simple Way to Impress: Do What You Say You'll Do

    Ali Luke
    7 May 2012 | 7:41 am
    Over the past week, two people have – independently – thanked me for simply doing what I said I’d do.In a perfect world, we’d take it for granted that people would actually come through on their promises and commitments. But in the real world, it’s the sad truth that many people – in business and in their personal lives – don’t always put their words into action.You probably know a few people who always talk big, but never come through for you. Perhaps they promise to help out, and let you down at the last minute. Maybe they’re constantly running late. And, over time, you…

  • 14 Action Inducing Lessons from Benjamin Franklin

    DLM Writers
    29 Apr 2012 | 8:58 am
    Benjamin Franklin was a man of action. Over his lifetime, his curiosity and passion fueled a diverse range of interests. He was a writer (often using a pseudonym), publisher, diplomat, inventor and one of the Founding Fathers of the United States.His inventions included the lightning rod, bifocals and the Franklin stove. Franklin was responsible for establishing the first public library, organizing fire fighters in Philadelphia, was one of the early supporters of mutual insurance and crossed the Atlantic eight times. Self-development was a constant endeavor throughout his incredible…

  • You've Got One Change Left. What Do You Do?

    DLM Writers
    16 Apr 2012 | 10:12 am
    Something extraordinary happened while you slept last night. Your world has changed forever, because today you woke up being able to make just one more change before you die. You get to make a single change before you buy the farm, pop your clogs and kick the bucket. One last thing you can implement. One last thing you can transform. One last thing you can make a difference to.And everything else must stay the same for the rest of your life. Exactly as it is right now.How will you react knowing that you only have a single change left to make in your life? How comfortable are you knowing that…
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    The Essential Read

  • Why Do the Wrong Men Feel So Right? Ovulation Can Lead to Distorted Thinking

    Vinita Mehta, Ph.D., Ed.M.
    16 May 2012 | 11:08 am
    How is it that a woman can take leave of her senses and fall for a bad boy when she should probably know better? It has been well-documented that ovulating women are inclined to be attracted to Mr. Right Now rather than Mr. Right. However, new research reveals that the hormonal changes associated with fertility induce women to believe that players might actually stick around.In their article “Ovulation Leads Women to Perceive Sexy Cads as Good Dads,” to be published in a forthcoming edition of the Journal of Personality and Social Psychology, Durante et al. contend that women face a…

  • Government Bean Counting Is Bad For Your Health (Surprise!)

    Dennis Rosen, M.D.
    16 May 2012 | 5:57 am
    Last month, the Obama administration announced that the Centers for Medicare and Medicaid Services would make much greater use of competitive bidding to buy medical equipment for Medicare patients. Because of Medicare’s size and position in the health care market, it is likely that this policy will be quickly adopted by Medicaid and private insurers.On the face of it, competitive bidding sounds like a very good idea. If one supplier can provide power wheelchairs or oxygen masks for 30 percent less than another, it’s hard to argue for contracting with the more expensive supplier,…

  • Occupying Econ 101

    Louis Putterman, Ph.D
    15 May 2012 | 2:12 pm
    Last September, as the Occupy demonstrations were picking up steam in lower Manhattan, I found myself struggling with a distinctly different set of problems. Though my university, Brown, attracts plenty of the idealistic, socially active kids you might associate with its image of progressive education, our economics department, whose undergraduate program I was helping to oversee, was dealing with a large number of disappointed students for whom there weren’t enough seats in overcrowded classrooms. Principles of Economics had become the most popular course on campus, and economics the most…

  • Freud’s Not Dead; He’s Just Really Hard to Find

    Susan Krauss Whitbourne, Ph.D.
    15 May 2012 | 11:05 am
    According to a claim made several years ago in the New York Times, Freud’s theory is still taught in universities, but not in psychology classes.  When asked to explain why, the article puts forward the assertion (backed by two prominent psychologists) that psychoanalysis doesn’t have a solid evidence-based grounding.  I recently heard a talk in which the speaker, a physicist, referred to the Times article as “proof” that there’s not a shred of validity to the Freudian perspective.  It seems like a good time to set the record straight. Using the criteria established…

  • Why Do Munchies Taste so Good When You’re High?

    Professor Gary L. Wenk, Ph. D.
    15 May 2012 | 10:58 am
    Anyone who has ever smoked marijuana is well aware that this drug induces the consumption of food, particularly sweet tasty foods.  Neuroscientists have used this action of the drug to explore the mechanisms within our brain that make us crave sweets and how we control our appetite.  We have discovered that our brain’s endogenous cannabinoid system does far more than just induce us to eat; it also rewards us with a feeling of euphoria for doing so.A group of scientists, led by Maria Antonietta De Luca from the University of Cagliari in Italy, recently published a study in the…
 
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    MAKE

  • 3D Printer Trading Cards (From the Future!): The Replicator

    Shawn Wallace
    16 May 2012 | 1:30 pm
    I’m sure you’ll see more than a few MakerBot Replicators when you come to the Bay Area Maker Faire this weekend. You’ll kick yourself later if you don’t check out their Robot Petting Zoo. If you make 3D Printers and will be at the Maker Faire, feel free to drop me a line at swallace@oreilly.com.

  • Space Shuttle Demating Time Lapse

    John Baichtal
    16 May 2012 | 9:00 am
    Way cool! This weekend several Resistor members worked together with The Last Shuttle Project and the Smithsonian Air and Space Museum to install a time lapse camera near Hangar 12 at JFK to record the demating operation of the Space Shuttle Enterprise (OV101) from the Shuttle Carrier Aircraft. [thanks, Trammell!]

  • A Maker Day in Far Rockaway This Weekend

    Nick Normal
    16 May 2012 | 5:30 am
    With a bunch of the MAKE team out west helping prepare for the 7th annual Maker Faire Bay Area (including myself), a part of me really wishes I was back home for two awesome events taking place this weekend in Far Rockaway, Queens. Inspired by the likes of NYC’s boardwalk Mermaid Day Parade, and Baltimore’s Kinetic Sculpture Race, the Rockaway Waterfront Alliance is hosting the 1st annual Rockaway Bike Parade on Saturday May 19th from 11AM – 2PM, beginning at Jacob Riis Park. Expect to see Fish Bikez (above), inflatable costumes, decorated ice cream carts, and other…

  • Junktech Spin Art System

    Sean Ragan
    16 May 2012 | 12:51 am
    This simple, clever contraption from the folks at Austin Creative Reuse was spotted at last Saturday’s Austin Mini Maker Faire, where it was keeping a lot of kids engaged, for a long time, at very low cost. A platter, driven by a hand crank and chain cobbled together from bike parts, spins a junk CD while paint is dribbled on from squeeze bottles above. An old washtub keeps splatter corralled, and the whole setup is mounted on a retired hand truck, which is stable for use laid over on its back, but easy to tip up and roll away. More info about ACR—who they are, what they do, how you…

  • Tool Review: Kimwipes Delicate Task Wipers

    Stuart Deutsch
    15 May 2012 | 10:30 pm
    When you need to clean something small or delicate, such as precision instruments or optics, don’t reach for a dirty microfiber cloth or lint-leaving and potentially scratchy paper towel, use a Kimwipe. Kimwipes are disposable delicate task wipers that are intended for use in laboratories and industrial settings, but they are every bit as versatile in home workshops. “Delicate task wipers” has always sounded strange to me, but I suppose the distinction is necessary to avoid confusing Kimwipes with Kleenex tissues or ordinary tissue paper. But that’s essentially what…
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    Mashable!

  • Facebook IPO Gets a Boost: 84 Million More Shares For Sale

    Joann Pan
    16 May 2012 | 1:15 pm
    Just days away from launch, Facebook is continuing to make last-minute changes in its IPO plans. On Wednesday, Facebook announced that an extra 84 million shares will be added to its stock pool for sale. The extra shares will come entirely from insiders and early investors, according to the Associated Press. Facebook and its current stockholders will offer more than 421 million shares in the IPO. The company has raised the price range of its stocks to $34 to $38, up from $28 to $35. If the shares trade on the higher end, Facebook could raise $16 billion when it goes public. Some of the early…

  • 18 Mashable Family Photos

    Jeremy Cabalona
    16 May 2012 | 12:47 pm
    What does a family portrait look like when it represents a community of millions of people? For our photo challenge this week, Mashable readers sent us their photos, helping us to create a family portrait of our community. This past Sunday was Mother’s Day in the U.S. Sons and daughters found time to pick up the phone and call their moms, and many families enjoyed the day together. In honor of Mother’s Day, we asked you to show us a photo that represents family to you. At Mashable, we loved seeing your photos of family outings, newborn family members and canine best friends.

  • Behind the Launch: A Promising, Yet Controversial Job Candidate

    Lauren Drell
    16 May 2012 | 12:31 pm
    Discuss the show on Twitter: #BehindTheLaunch In Mashable‘s new video series, Behind the Launch, we’re taking cameras behind the scenes at Vungle, an in-app video advertising startup. Last week, we met the the founders and saw them bring on Colin Behr to head up business development. This week, they courted big-name startup investors, such as 500 Startups‘ Dave McClure, DFJ Esprit‘s Krishna Visvanathan and AOL Ventures‘ Adam Smith. But Vungle needs to focus more on the core — developing the product instead of fleshing out press releases and a website…

  • Billion-Dollar Tech-Testing ‘Ghost Town’ Being Built in New Mexico [VIDEO]

    Zoe Fox
    16 May 2012 | 12:16 pm
    If a $1 billion ghost town sounds to you like the set of sci-fi movie, think again. A company called Pegasus Global Holdings is constructing a town in Lea County, N.M. as a testing ground for the latest renewable energy technology and terrorism security systems. It will look like any other city, filled with office buildings, homes and roads, the BBC reports. The only difference from a regular city: no people will live there. The site could be used to test self-driving cars, smart grids, citywide wireless networks and just about anything else Pegasus’ clients are interested in. Ground is…

  • Google Search Just Got 1,000 Times Smarter

    Lance Ulanoff
    16 May 2012 | 12:00 pm
    Search for 'Andromeda' in the New Google Knowledge Graph Click here to view this gallery.The Google Search of the future is here. Now. Today. The long-talked-about sematic web — Google prefers “Knowledge Graph” — is rolling out across all Google Search tools, and our most fundamental online task may never be the same again. Starting today, a vast portion of Google Search results will work with you to intuit what you really meant by that search entry. Type in an ambiguous query like “Kings” (which could mean royalty, a sports team or a now-cancelled TV show), and a new…
 
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    Mind Hacks

  • She’s lost control

    vaughanbell
    15 May 2012 | 7:38 am
    An article in Slate claims to have detectected a ‘logic hole’ in how much sympathy we feel for people with mental illness as both psychopathy and autism are ‘biological disorders’ that people ‘can’t help’ but we feel quite differently about people affected by them. The ‘logic hole’, however, doesn’t exist because it is based on misunderstanding of the role of neuroscience in understanding behaviour and a caricature of what it means to have ‘no control’ over a condition. Here’s what the article claims: In the piece…

  • A look inside digital humanity

    vaughanbell
    11 May 2012 | 7:25 am
    BBC Radio 4 has just started an excellent series called The Digital Human that looks at how we use technology and how it affects our relationship to the social world. It’s written and presented by psychologist Aleks Krotoski and the first two episodes are already online. The first discusses the tendency to capture and display personal media through sites like Flickr and YouTube but, so far, the stand-out episode has been the second which discusses the presentation of self online and how much control we have over it. I think it’s going to be a six-part series so there should be…

  • Sex survey a let down in bed

    vaughanbell
    9 May 2012 | 3:27 pm
    A ‘saucy sex survey’ has been doing the rounds in the media that claims to be one of the largest studies on the sex lives of UK citizens. Unfortunately, it seems to be a bit of a let down in bed. The study has been carried out by an unholy alliance between one of the country’s most respected relationship counselling charities, Relate, and the Ann Summers chain of sex shops but, sadly, it seems the commercial fluff has won out over the genuine insight. I’m a big fan of Relate. They provide sex and relationship counselling regardless of status, sexuality or income and do…

  • How the British missed a trip

    vaughanbell
    8 May 2012 | 8:18 am
    The first ever medical report on the effects of magic mushrooms is featured in an article in Current Biology. The excerpt is from a 1799 report entitled ‘On A Poisonous Species of Agaric’ from an issue of The London Medical and Physical Journal. The psychological effects of hallucinogenic, or ‘magic’ mushrooms were first documented in the medical literature in 1799: a forty year-old father of four, JS, collected wild mushrooms in London’s Green Park and cooked them as a stew for breakfast for himself and his four young children. The apothecary Everard Brande described…

  • As addictive as cupcakes

    vaughanbell
    7 May 2012 | 6:51 am
    If I read the phrase “as addictive as cocaine” one more time I’m going to hit the bottle. Anything that is either overused, pleasurable or has become vaguely associated with the dopamine system is compared to cocaine. In fact, here is a list of things claimed to be as addictive as the illegal nose powder in the popular press: World of Warcraft Power Nicotine Junk food High-Fructose Corn Syrup Ice cream Cannabis Love Gambling Fatty foods Porn Facebook Sugar Cupcakes Running Stories And here is a scientifically verified list of things genuinely addictive as cocaine: Cocaine In…
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    Neuromarketing

  • Finally: 2012 Super Bowl Ad Neuro-Rankings

    Roger Dooley
    15 May 2012 | 10:04 am
    Every year, we look forward to how the Super Bowl ads stacked up from a neuromarketing standpoint, courtesy of Sands Research. It’s taken a little longer this year, but the results are in! Pepsi Dominates One company, Pepsi, swept the top two spots this year. Their “Kings Court” and “Pepsi Max Checkout” ranked #1 and [...]   CommentsWhich one is the “Brotherhood of Man” ad? I thought that ... by RezwanThe precision of determining an actual emotion (vs. magnitude ... by Roger DooleyI wonder if they have the ability to differentiate between ... by A.

  • Our Brains Make Facebook Worth $90 Billion

    Roger Dooley
    10 May 2012 | 1:03 pm
    Those of us involved in social media know that people love to talk about themselves. They seemingly enjoy sharing the trivial, the personal, and occasionally the weird, details of their lives. Sometimes they overshare – as a longtime online community builder, I’ve found that “poster’s remorse” is common – people post something too personal and [...]   CommentsThis reminds me of Dale Carnegie's principles, and the number ... by SamuelI've always been curious as to why people answer questions at ... by JamesNoting though that all individuals are a…

  • Does Your Domain Say “Trust Me?”

    Roger Dooley
    9 May 2012 | 6:38 am
    Do web searchers pay attention to the domain where the link in the search results leads them? A few years ago, I would have said “no.” For years, I’ve operated or advised websites that ranked at or near the top for various brand names, and found many users assumed the site WAS that brand. Even [...]   Comments[...] in No TimeBuild Trust With Your Domain NameThis week, one ... by Red Paper Clip » Build Trust With Your Domain Name » Red Paper Clip[...] on http://www.neurosciencemarketing.com Share ... by Does Your Domain Say “Trust Me?” « Things I grab,…

  • When Encouragement Can Hurt Your Child

    Roger Dooley
    2 May 2012 | 6:54 am
    Here’s another rare foray into neuro-parenting. In How to Praise Your Child, I described research that showed telling your child he/she is smart could actually backfire and have negative effects on performance. It turns out there’s another kind of encouragement that can hurt performance rather than improve it. Group vs. Individual New research published in [...]   CommentsI agree. I believe praising the effort is the better thing to ... by frivWhat's really going in a situation like this? Could telling a ... by SamuelI have found comparing a child's progress to other groups…

  • Neuromarketing Proof? UCLA Brain Scans Predict Ad Success

    Roger Dooley
    27 Apr 2012 | 6:55 am
    For years neuromarketing firms have been selling their services to help advertisers optimize TV commercials, product packaging, and other media. While these companies all claim success in helping their clients boost sales, there’s been little in the way of published academic research that demonstrates measuring consumer brain activity can reliably predict subsequent behavior. A new [...]   CommentsAmazing how little we really know about how our brains work. I ... by Samuel[...] [3] ... by Open science « Isabellemitchell's BlogRoger, exactly my point: It all depends on the…
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    Newswise: Latest News

  • New Generics Soon Available for Best-Selling Drug Lipitor

    St. Louis College of Pharmacy
    16 May 2012 | 2:00 pm
    New generic medications are set to come to market in June after the exclusivity agreement with Lipitor expires. This could lead to confusion at pharmacy counters as many on the medication may see changes. Clark Kebodeaux, Pharm.D., is a practicing pharmacist who can explain to your audience about the changes, what it means for your out of pocket costs, and help anticipate questions audience members may have for pharmacists.

  • FDA-Approved Drug Makes Established Cancer Vaccine Work Better

    Perelman School of Medicine at the University of Pennsylvania
    16 May 2012 | 2:00 pm
    A team from the Perelman School of Medicine and the Abramson Family Cancer Research Institute at the University of Pennsylvania found that the FDA-approved drug daclizumab improved the survival of breast cancer patients taking a cancer vaccine by 30 percent, compared to those patients not taking daclizumab.

  • Detecting the Earliest Signs of Cancer Relapse: Study Finds High-Throughput Sequencing Outpaces Flow Cytometry

    Fred Hutchinson Cancer Research Center
    16 May 2012 | 2:00 pm
    A study led by researchers at Fred Hutchinson Cancer Research Center has found that a next-generation, high-speed DNA-decoding technology called high-throughput sequencing can detect the earliest signs of potential relapse in nearly twice the number of leukemia patients as compared to flow cytometry, the current gold standard for detecting minimal residual disease.

  • Allergist Available to Comment on Increased Asthma Rates

    American College of Allergy, Asthma and Immunology (ACAAI)
    16 May 2012 | 1:25 pm
    Expert alert - Free screening program helps people find out if they are at risk.

  • Blood Platelet Biomaterial Enhances Healing After Dental Implants

    Allen Press Publishing Services
    16 May 2012 | 1:15 pm
    Restoring the front teeth after a traumatic injury poses a particular challenge--biologically, functionally, and aesthetically. Even when all the procedures of a successful implant are followed, healing of tissues can still be an unpredictable element. One approach to improving the outcome of this type of implant is the use of blood platelet concentrates.
 
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    NYT > Home Page

  • Brain Disease Is Found in Veterans Exposed to Bombs

    By JAMES DAO
    16 May 2012 | 1:42 pm
    The same degenerative brain disease found in football players and boxers has been found in veterans exposed to roadside bombs, a finding with potentially profound implications.

  • Greece Teeters Ahead of New Vote

    By LIZ ALDERMAN and RACHEL DONADIO
    16 May 2012 | 1:40 pm
    Amid warnings of the possibility of bank runs, state television said June 17 would be the date for a new round of elections.

  • Riot Police Break Up Antigovernment Encampment in Moscow

    By DAVID M. HERSZENHORN
    16 May 2012 | 1:39 pm
    The crackdown occurred as an unpredictable political situation continued to unfurl in the early days of Vladimir V. Putin’s new term as president.

  • TIMESCAST: TimesCast | May 16, 2012

    16 May 2012 | 1:39 pm
    Greece sets a date for new election amid euro exit fears. | Latino networks take center stage at television upfronts. | President Obama meets with Congressional leaders over the legislative agenda.

  • ArtsBeat: Gehry Changes Design for Eisenhower Memorial

    By ROBIN POGREBIN
    16 May 2012 | 1:32 pm
    The changes came in response to concerns that a youthful statue failed to represent the former president’s significant achievements.
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    Scientific American

  • Soot May Help Shift Tropics North

    16 May 2012 | 1:01 pm
    Soot may be responsible for the tropics expanding north , according to an analysis involving multiple computer models of the climate. By absorbing sunlight and trapping extra heat in the atmosphere, the tiny, black particles may be helping the poleward march of tropical conditions.The research will be published in Nature on May 17. ( Scientific American is part of Nature Publishing Group.) [More]

  • China Is Developing a Grid Better for Coal than Renewables

    16 May 2012 | 1:00 pm
    China will fail to meet its carbon and energy intensity targets unless it makes dramatic changes to its electricity grid, a groundbreaking new report finds. [More]

  • Animal Tracks: Music about Unusual Creatures Features Some Unusual Instruments [Video]

    16 May 2012 | 12:27 pm
    The dugong, one of Michael Hearst's "unusual creatures." Credit: Julien Willem/Creative Commons Michael Hearst seems to enjoy making music with a purpose. About five years ago the Brooklyn, N.Y., musician made headlines with a pretty self-explanatory record called Songs for Ice Cream Trucks . Since then, he and his band One Ring Zero have released an album-long ode to the planets (including Pluto), as well as a record of recipes from Mario Batali, David Chang and other celebrity chefs set to music. [More]

  • How Large Stars Die [Animation]

    16 May 2012 | 12:00 pm
      [More]

  • Know Your Neurons: How to Classify Different Types of Neurons in the Brain's Forest

    16 May 2012 | 10:40 am
    Previously, on Know Your Neurons: Chapter 1: The Discovery and Naming of the Neuron [More]
 
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    TechCrunch

  • Third Pivot’s The Charm? Events Site Ravn Becomes Flash Sales Site Touch Of Modern

    Ingrid Lunden
    16 May 2012 | 1:34 pm
    No one ever called a limit on the number pivots a company can do, right? So here’s the latest at a company we’ve been watching for a while now. RAVN, an event planning and sharing app that itself was the product of a pivot from the developers behind “experiences marketplace” Skyara, has sent a letter out to its users telling them that the app is getting shut down at the end of this month. In RAVN’s place, the founders are starting up yet another business — their third — also loosely based around events but with a decidedly more commercial bent: a…

  • This Won’t End Well: Toyota Connects With Nintendo DS For In-Car Navigation Interface

    John Biggs
    16 May 2012 | 1:31 pm
    For some inexplicable reason, Nintendo and Toyota have teamed up to turn the Nintendo DS into a navigational remote control, thereby allowing drivers (although I hope passengers do most of the fiddling) to set their routes using their game consoles. The service, called Kuruma de DS lets you see map and destination info as well as tour information as you drive through town. The service slightly gamifies the experience by adding a POI saving option. The compatible Toyota Smart Navi system costs about $3,000 while the game itself costs $92 – quite a bit of cash to simulate the map screens…

  • Forrester: 32.1 Million U.S. Households Now Access Online Video On Their TVs

    Frederic Lardinois
    16 May 2012 | 1:04 pm
    Almost 115 million households in the U.S. currently own at least one TV set and 36 million own four or more. That’s a huge market and as Apple, Google and Microsoft try to wrestle more of this business away from the traditional content and hardware players, the old-school cable and satellite providers now suddenly have to content with this new group of challengers that, until now, barely registered on their radars. According to Forrester analyst James McQuivey, it’s Microsoft that’s winning this platform war so far. Why? Microsoft, MCquivey argues, currently has a massive…

  • Verizon To Axe Unlimited Data Once Their New Data Share Plans Go Live

    Chris Velazco
    16 May 2012 | 1:01 pm
    Verizon Wireless has been working on bringing shared data plans to market for months now, but it turns out not everyone may enjoy making that transition. Verizon CFO Fran Shammo said at an investor conference earlier today that users on those wonderful old grandfathered unlimited data plans will soon have to give them up if they want to move into a 4G device. “A lot of our 3G base is unlimited,” Shammo remarked. “As they start to migrate onto 4G, they will have to come off of unlimited and go onto the data share plan. That’s beneficial for us for many reasons.”…

  • Funny Or Die Gets Strategic Investment From Turner, Looks To Accelerate Growth

    Ryan Lawler
    16 May 2012 | 12:39 pm
    Independent online video company Funny Or Die is about to get a lot of help from a traditional TV company, as it’s struck a strategic partnership with Turner Broadcasting to collaborate on multiplatform video content. As part of the deal, Turner is taking a small minority stake in Funny Or Die — terms of which have not been disclosed. “We’re at an inflection point with digitally distributed video,” Funny Or Die CEO Dick Glover told me by phone. He says that as a result, the timing of the deal is poised to coincide with that inflection point and catalyze further…
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    ScienceDaily: Latest Science News

  • Ancient tree-ring records from southwest U.S. suggest today's megafires are truly unusual

    16 May 2012 | 11:03 am
    Today's mega forest fires of the southwestern U.S. are truly unusual and exceptional in the long-term record, suggests an unprecedented study that examined 1,500 years of ancient tree ring and fire data from two distinct climate periods. Researchers constructed and analyzed a statistical model and found that today's dry, hot climate combined with the past century of human fire suppression is causing megafires.

  • Baby galaxies grew up quickly

    16 May 2012 | 11:02 am
    Baby galaxies from the young universe more than 12 billion years ago evolved faster than previously thought, shows new research. This means that already in the early history of the universe, there was potential for planet formation and life.

  • Common fungicide wreaks havoc on freshwater ecosystems

    16 May 2012 | 11:01 am
    A new study on chlorothalonil, one of the world's most common fungicides, shows it was lethal to a wide variety of freshwater organisms.

  • Let's get moving: Unraveling how locomotion starts

    16 May 2012 | 10:59 am
    Scientists have shed new light on one of the great unanswered questions of neuroscience: How the brain initiates rhythmic movements like walking, running and swimming.

  • Microscope looks into cells of living fish

    16 May 2012 | 10:59 am
    Microscopes provide valuable insights in the structure and dynamics of cells, in particular when the latter remain in their natural environment. However, this is very difficult especially for higher organisms. Researchers have now developed a new method to visualize cell structures of an eighth of a micrometer in size in living fish larvae.
 
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    Wired: Wired Science

  • Paralyzed Woman Controls Robotic Arm With Her Mind

    Sarah Jane Keller
    16 May 2012 | 12:15 pm
    Two stroke victims unable to move or speak can now control a robotic arm with their minds. By thinking about moving her own paralyzed arm, one woman in the experiment used an artificial limb to serve herself coffee for the first time in 15 years. It’s the most complex task yet achieved with a brain-computer interface. “When the woman with the brain stem stroke reached out for that thermos of coffee and put it to her mouth and then she put it back down, the smile on her face was remarkable,” said Brown University neurologist and engineer Leigh Hochberg, who led the study published…

  • Tracking Ocean Sulfur Could Help Test Gaia Hypothesis

    Wired UK
    16 May 2012 | 9:50 am
    By Duncan Geere, Wired UK Geologists at the University of Maryland have published research that could help prove or disprove Gaia theory — the notion that the Earth is one single self-regulating system. The concept dates from the 70s and was initially formulated by James Lovelock and Lynn Margulis. It proposes that all organisms and their inorganic surroundings comprise a single system that maintains the conditions for life on Earth. It was initially met with skepticism from the scientific community, and remains somewhat controversial, but is now an important area of research in Earth…

  • World’s Subways Converging on Ideal Form

    Brandon Keim
    15 May 2012 | 6:09 pm
    Sample of subway network structures from (clockwise, top left) Shanghai, Madrid, Moscow, Tokyo, Seoul and Barcelona. Image: Roth et al./JRSI After decades of urban evolution, the world’s major subway systems appear to be converging on an ideal form. On the surface, these core-and-branch systems — evident in New York City, Tokyo, London or most any large metropolitan subway — may seem intuitively optimal. But in the absence of top-down central planning, their movement over decades toward a common mathematical space may hint at universal principles of human self-organization.

  • Power Postures Can Make You Feel More Powerful

    Danielle Venton
    15 May 2012 | 12:30 pm
    Amy Cuddy (here in the Baker Library at Harvard) discovered that the way you sit can actually change your cortisol levels. Photo: Guido Vitti Also in this issue The Man Who Makes the Future How to Spot the Future The Rise of the Robot Reporter Sit up straight and listen: Amy Cuddy has a plan to help you change your life. And it’s easy. The Harvard psychologist recently completed a study demonstrating that positioning our bodies a certain way doesn’t just tell people we’re powerful, it actually makes us more powerful. And she has the data to prove it: Standing tall directly…

  • Startup Company Raffles a Ticket to Space

    Dave Mosher
    15 May 2012 | 11:00 am
    A new startup company’s $10 space posters come with a chance to win a ride on a suborbital space vehicle. Called ”I Dream of Space,” the company is selling 25,000 posters at $10 apiece, the proceeds of which should cover a $200,000 ride on Virgin Galactic’s SpaceShipTwo or a $95,000 seat on XCOR Aerospace’s Lynx, plus some profit for the company’s founders. No spaceflight company has yet made a commercial flight, and it could be years before they do, but that day is approaching. “Given the kind of progress we’re seeing with these companies, and…
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    World of Psychology

  • What is Disruptive Mood Dysregulation Disorder?

    John M. Grohol, PsyD
    16 May 2012 | 10:25 am
    In the late 1990s and continuing on into the past decade, bipolar disorder started being diagnosed more and more in children. This became a problem only because the criteria for bipolar disorder in children have never been firmly established. Researchers developed their own set of criteria which contradicted the official diagnostic criteria for the disorder. The research criteria basically did away with the need for a manic or hypomanic episode, and instead replaced it with irritability and anger. Coincidentally, a few pharmaceutical companies also released a set of medications — called…

  • 4 Ways to be Braver

    Margarita Tartakovsky, M.S.
    16 May 2012 | 6:15 am
    Courage is plentiful. In fact, it’s all around us, writes Robert Biswas-Diener, Ph.D, a positive psychology researcher and founder of Positive Acorn, in his latest book The Courage Quotient: How Science Can Make You Braver. And it doesn’t just happen on the battlefield: It also happens in the boardroom, on a bike ride and at the grocery store, he says. Courage lives in the everyday and helps us lead more fulfilling lives. According to Biswas-Diener, courage “allows you to pursue the life you want, to overcome obstacles that hold you back from living a full life, and to put your core…

  • Is Comfort Food Causing Your Depression?

    YourTango Experts
    15 May 2012 | 2:45 pm
    This guest article from YourTango was written by Nicole Burley.  Well, it’s official. There is now absolutely zero reason to be eating fast food whatsoever! For those of you who always knew that fast food wasn’t healthy but ate it anyway because it made you feel happy, I have some unfortunate news. A recently published study in the Journal Of Public Health Nutrition showed that people who ate hot dogs, hamburgers, and pizza were 51% more likely to suffer from depression than those who rarely or never ate the stuff. Yikes! Do you get what that means? It means that your Happy Meal…

  • Introducing Sorting Out Your Life

    John M. Grohol, PsyD
    15 May 2012 | 10:15 am
    We all face problems and difficulties in our lives. What often differentiates a person from being able to cope with the challenge or not is understanding what’s really going on. Why did we overreact to that comment from our boss? Why can’t we let that painful end of a relationship go 5 years later? Sometimes gaining perspective and psychological insight means looking beyond the surface, and digging a little deeper. And we hope that our new blog, Sorting Out Your Life, will help you do just that. This blog will be focused on helping people sort out their lives. Blog topics may include tips…

  • Best of Our Blogs: May 15, 2012

    Brandi-Ann Uyemura, M.A.
    15 May 2012 | 5:30 am
    A lot of suffering comes from things we don’t have control over. It’s all that worrying about the state of our health, our normalcy, our lack. Spend a minute listening to your thoughts and you might even hear it. How many times have I caught myself worrying about the weather, or whether I offended a friend, or over the potential of negative outcomes (bad health/career/relationship)? Too many. You can get sucked into the things you will never be able to control or you can stop that tape, focus on what you can control and get on with your life. This week you’ll read about the…
 
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    MediaPost | Marketing Daily

  • Brands As Publishers - Finding Your Voice

    16 May 2012 | 9:20 am
    Consumers and brands have spent their first few years on social media finding their voice -- who they are, what they want to say, and to whom. Here are three interesting paths a brand can take to establish a voice in social content marketing: content creator, content curator, and content cultivator.

  • GM Slams Brakes On Facebook Advertising

    16 May 2012 | 9:20 am
    General Motors' decision to pull its advertising on Facebook comes as a blow to the social network on the eve of its initial public offering and will likely heighten skepticism about the effectiveness of advertising on the site as its business model comes under increased scrutiny. The automaker confirmed a report by The Wall Street Journal Wednesday that GM's marketing executives had halted $10 million in ad spending on Facebook because it found the ads had little impact on consumers. The company will still maintain its brand page on Facebook, but end the use of paid advertising.

  • Jaguar First In Europe To Launch New Vibrant Lightbox Ads

    16 May 2012 | 7:15 am
    Jaguar Cars is launching a digital campaign in Europe using Vibrant Lightbox Video, a rich-media contextual ad product The effort, through Jaguar's media agency Mindshare, puts video in usually-static contextual ads (those boxes that leap up when you mouse over highlighted text.)

  • AAMCO Launches 50th Anniversary Campaign

    16 May 2012 | 7:15 am
    Transmission service chain AAMCO is launching an advertising campaign touting its 50th anniversary. The effort comprises two humorous television spots showing vintage images to tout the company's 50 years doing total car care. The ads break May 21.

  • When Data Gathering Gets Creepy

    15 May 2012 | 9:17 pm
    At MediaPost's OMMA Social conference Tuesday, panelists discussed the creepy factor: It's all about etiquette when it comes to where and how to gather data. But as John Montgomery, COO of GroupM Interaction, North America pointed out, the real problem is that people are largely ignorant about what marketers and agencies are doing.
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